marketing submarine Components

Defense Ready

defense marketing

Prosix.es is a company specialized in high-performance carbon fiber composite structures for sectors including aerospace, scientific research, marine defense, and competitive marine racing. Despite their expertise in creating rugged marine radomes for military use, they faced challenges in selling this product.

They sought our assistance, and although we initially had no expertise in military submarines, we committed to researching the market. We started from scratch, analyzing the scale of the market, which includes 500 submarines (excluding Chinese, Russian, and North Korean submarines). We identified the companies designing and assembling these submarines and their suppliers to pinpoint potential buyers for Prosix’s components.

Once we understood the market dynamics and key players, we developed a strategy to contact them via LinkedIn, focusing on their pain points. We identified a market gap for agile companies skilled in composites, capable of quickly turning around customized component production schedules.